Speaking of education and social media, I thought I'd go even more basic than Joshua did in his last post on social media marketing and back us up a step, because I realize that some folks still have a nervous "um, what?" reaction to the words "social media" or "social networks". Nervous because even though they've heard the terms, or know that they're maybe vaguely associated with things like Facebook or YouTube or even Twitter, they're just not sure what those things are--and more importantly why they should care.
So in my own admittedly scattered and idiosyncratic browsing around blogs I like (hi, I'm talking to you today, Eric Karjaluoto!) I found this great white paper from the guys at smashLAB. It's a social media primer, and it explains pretty succinctly what social media are and why you should care. It's got some good examples of how companies are using social media (both in good ways and bad ways) and what positive opportunities exist for companies willing to make their own forays into the world of social media. I found it to be nicely written for those who are at that nervous, afraid-to-admit-you're-not-totally-sure-what-your-web-people-are-talking-about stage of familiarity with social media. Check it out and let us know what you think.
Thought I should share with you a video someone took of my presentation to the Marin Business Now Seminar. The topic was "How to Grow Your Business: Online Social Networking." The talk was delivered to a mixed audience of business professionals. It includes ideas on where and how to network, and ideas for time-saving tools to help with online networking.
I've been looking for some good "intro to Joomla" tutorials to adapt for end-user client use. Most of the tutorials that are out there are aimed at developers (like us), and are a bit more complicated than your average "how do I change a date or add a picture" user needs. That being said, however, I think these guys at Joomlatutorials.com do a pretty good job with the intro info. They even have nifty animated tutorials! Anybody have any other suggestions? Drop them in the comments.
And we'll keep you all posted as to when we've got those end-user handouts finished. Drop us a line if you want to get on the list to receive them when they're done. (Obviously the more people want 'em, the more likely we'll be to get 'em done sooner rather than later!)
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