| Adventures in Adwords |
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Hello There! This is Angela and I'm the project coordinator at Archer Web Solutions. Project Coordinator is only my latest title. In my tenure at AWS I've been Joomla Queen, Child Wrangler, Quickbooks Scouter, Task Cheerleader, Marketing Guru, Business Evangelist, Customer Service Handler, Meeting Scheduler, you name it. Unfortunately, these things don't all fit cleanly on one business card so we had to go with a broader title that encompasses my many responsibilities. Today I'm wearing two hats: Blog Writer and Adwords Junkie!
We've been moving our SEO services in house and I've been going Adwords crazy, researching keywords, reading other people's SEO wisdom and creating some Adwords campaigns. As a relative newbie to this Google advertising business I've been impressed by the instant response to the campaign and I'm happy with how easy it is to track and make changes. We've already seen a bump in our search rankings and our click through rates. As fun and easy as it is, keyword research is time consuming and you have to put in the effort to turn out an efficient campaign that properly targets your market. Even if you end up hiring someone else to implement your campaign, it's a good idea to get some grounding in Adwords. Here are some excellent links to start your Adwords adventure: Googlelady's 49 Google Adwords tips
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"Archer Web Solutions' customer service is beyond belief. Not only did they create a polished and professional web site for me, they helped me articulate and communicate my message far more effectively and succinctly than I could have without them."
--click here to read more testimonials from our clients!
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